New design guidelines set to help deliver a circular economy for flexible packaging

A comprehensive set of guidelines to help the flexible packaging value chain design recyclable consumer packaging solutions and accelerate a circular economy was officially launched in July 2020.

Produced by the Circular Economy for Flexible Packaging (CEFLEX) initiative – a partnership of over 160 European companies, associations, and organisations – the Designing for a Circular Economy (D4ACE) guidelines have been developed collaboratively with the entire flexible packaging value chain.

Providing a catalyst for change across Europe, the new D4ACE guidelines aim to produce higher quality recycled materials to be kept in the economy and used in a wider number of sustainable end markets. In turn, this will help support much needed investment in sorting and recycling infrastructure to make all flexible packaging circular.

Click here for the press release about the D4ACE guidelines.